Mastering Modern Selling
At Mastering Modern Selling, our mission is to equip you with the insights, strategies, and tools necessary to excel in the ever-evolving landscape of sales. Traditional sales approaches, marketing tactics, and lead-generation methods are becoming obsolete. In today's market, buyers dictate the buying process and have little patience for cold calls, email blasts, or aggressive sales tactics.
In this new era of sales and marketing, success hinges on building meaningful relationships with prospects and buyers. We believe in leveraging the power of modern strategies, techniques, and technologies to foster these connections. This approach, often referred to as Modern Selling, encompasses leveraging digital and social channels to create demand and cultivate strong relationships with prospects, partners, and customers.
By mastering Modern Selling, you and your team can enhance your visibility in the marketplace, establish yourselves as trusted advisors, accelerate pipeline growth and revenue, and position yourselves as the employer of choice in your industry.
Join us on Mastering Modern Selling as we explore the principles, practices, and innovations driving success in today's sales landscape.
Mastering Modern Selling
SSFN.31 - Social Selling - Lessons Learned in 2023 (so far...)!
In this episode we will look at how Social Selling has evolved in 2023 including which strategies and tactics have proved successful and which have not. We will also look ahead to the rest of 2023 and what social selling strategies we believe will continue to move the needle over the next several months.
4:55- What we having learned about social selling in 2023 so far.
6:58- What Brandon has learned so far.
9:19- LinkedIn algorithm
12:46- Chat GPT and it’s echos
14:23- More new posts?
17:30- More personal but not just for the sake of business
19:44- More permeation
22:15- Using social increases probability
25:50- Looking into the future of social selling
29:03- Authenticity
32:44- A big shift in efficiency
35:30- Quality of your relationships
37:28- What to feed the engine
40:09- Building pipeline
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This Show is sponsored by Fist Bump
Your prospecting partner to authentically fill your pipeline with ideal customers.
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